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knolling 28mm V1.jpg

About


I hone brand personalities using experience design.

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About


I hone brand personalities using experience design.

The Comma Heavy Two Liner


I design products, processes, services, events, campaigns and environments by focusing on human experience. My two diverse educations, design and behavioral science, paired together, is what makes my process and work unique, effective and sustainable.

 

20 years in 200 words


A brief recap of the fortunate situations I’ve found myself in, collectively known as, my career. After I learned the power of direct response campaigns with some of the worlds largest financial companies, but before I started an experimental marketing team at Yahoo!, I was a founding member of Digitas’ ground breaking, interactive advertising team. After the last five years of building my award winning agency, Manifold, with my genius colleagues from Yahoo!, it’s hard to believe this all started in 1997 with Joe Camel Ads and Disney TV spots. The straight reality is, I’ve always found myself on the edge of the next marketing trend, tool, reinvention and evolution. I’ve worked in every new medium as it was breaking . I've helped some of the worlds most renown brands make lifetime customers, advocates and friends. Now, I am using all that experience, and my “accidental” cognitive psychology education, to help brands make sense of this incredibly noisy world of white hot platforms, influential You Tubers, sharable everything, immediate response rates and tried and true media. First things first, the 3 month campaign is now 3 years. Minimum.

 

Favorite Projects


Below are a few of my favorite projects, many of which I crafted while at Manifold. For more information or a more complete list of projects, just ask.

  A digital sales machine loaded with ice pops and education for Sungevity.

 

A digital sales machine loaded with ice pops and education for Sungevity.

  A unique way to experience the magic of Lytro cameras through Twitter and Tumblr.

 

A unique way to experience the magic of Lytro cameras through Twitter and Tumblr.

  A  bouquet picker for your mom on Mother's Day based on famous TV moms.

 

A  bouquet picker for your mom on Mother's Day based on famous TV moms.

  A food experience blog and dinner series that's bringing back dinnertime.

 

A food experience blog and dinner series that's bringing back dinnertime.

  Launch of the first of it's kind pet device that aims to improve pet health.

 

Launch of the first of it's kind pet device that aims to improve pet health.

  A motion detecting bird feeder that photographs and tweets bird pictures.

 

A motion detecting bird feeder that photographs and tweets bird pictures.

  A solar powered, GPS enabled, photo taking, auto uploading bicycle.

 

A solar powered, GPS enabled, photo taking, auto uploading bicycle.

  A pop-up movie theater for locals, cyclists, tourists and  foodies.

 

A pop-up movie theater for locals, cyclists, tourists and  foodies.

 

Past Clients


Here's some clients I've had the pleasure of working with over the years. For a complete list and more project case studies, just ask.

 

I'm excited you made it down here. We should continue this in private.